The brief was to make some small modifications to the logo to reflect the name change. During the project new icons were also designed to be used in different materials to denote the many activities for the world leader in mobile interpretation for museums and heritage sites.
After creating new branding guidelines these were then applied to all collateral materials. New designs for newsletters, PowerPoint presentations, letterheads, greetings cards, magazine advertisements, posters, and signage were created. The exiting website was given a facelift to incorporate the brand elements.